/ Technology

Twitter Reminds Me Of That Old Joke

Most people don't care, but there's this rumor out there that Twitter's up for sale. There was some talk that Google was interested. And so I keep getting asked if Sympile's going to buy the little blue bird. Whenever I get that question, I think of that old joke.

Salesman: "The best price I can give you is $10. And even at price, I lose money on every shirt."

Customer: "Then how do you make a living?"

Salesman: "Volume."

Twitter's losing money. No one can figure out how to make a profit off the product. And even worse, ask teenagers if they use Twitter and all you'll get is a puzzled look.

Teenagers use Snapchat, Facebook, Instagram, WhatsApp, Google, and Sympile. The people who seem to use Twitter are marketers and politicians (like there's a difference).

I've never understood Twitter. When the product was first released, I couldn't get the concept. Apparently, I'm not the only one.

Snapchat has a gimmick that appeals to young people who don't want their parents looking at their photos. Facebook/Instagram got people to share. Google is for search and email. But what's Twitter for?

Twitter can disappear tomorrow and no one (except their investors) will care. "That can never happen," you say. Check how many users are on "MySpace" and "AOL."

Undoubtedly, someone is going to buy Twitter. And at the inevitable press conference announcing the deal, they will explain their purchase with one word: "Users." The 21st century equivalent of "Volume."

Al Weiser  

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